Privacy Policy for modernmamahq.com
1. Introduction
At Modern Mama HQ (“we,” “our,” or “us”), accessible via modernmamahq.com (the “Site”), your privacy is of paramount importance to us. We are committed to safeguarding and maintaining the confidentiality, integrity, and security of your personal information. This Privacy Policy outlines our practices regarding the collection, use, storage, and sharing of personal data in compliance with applicable data protection legislation, including but not limited to the General Data Protection Regulation (GDPR) and the California Consumer Privacy Act (CCPA).
2. Scope of this Policy and Data Controller Role
This Privacy Policy applies to all individuals who interact with our website, including visitors, registered users, and customers. For the purposes of GDPR, the data controller responsible for your personal information is Modern Mama HQ, which operates and manages all data processed through modernmamahq.com. Any inquiries concerning data protection should be directed to [email protected].
3. Categories of Data Processed
We collect and process the following categories of personal information:
3.1 Usage Data: Includes information automatically collected about your device and your interactions with the Site. This includes your browser type, internet protocol (IP) address, pages visited, time spent on our site, and other diagnostic data.
3.2 Account Data: This includes your first and last name, physical address, email address, and phone number provided when you create an account or make a purchase.
3.3 Profile Data: Encompasses user preferences, purchase history, browsing behavior, and feedback. This helps us tailor your experience on modernmamahq.com.
3.4 Communication Data: Includes the content of inquiries, customer support tickets, messages submitted through online forms, and any related correspondence.
3.5 Technical Data: Covers information about the device you use to access the Site, including operating system, device type, device identifiers, browser plug-ins, and configuration details.
3.6 Transaction Data: Contains details about payments made, transaction history, and shipping or delivery information associated with your orders.
3.7 Preference Data: Includes your marketing preferences, communication consent, and any product or service interests you’ve expressed through your interactions with modernmamahq.com.
4. Legal Bases for Processing Personal Data
We process your personal information under one or more of the following lawful bases, as applicable and consistent with the GDPR and CCPA:
– Consent: Where legally required, we will obtain explicit consent for certain data processing activities.
– Contractual Necessity: Processing necessary to enter into or fulfill a contractual obligation with you (e.g., order processing, account maintenance).
– Legitimate Interests: Processing for purposes such as service improvement, fraud prevention, and website analytics, where such interests are not overridden by your rights.
– Legal Obligation: Where we must process your data to comply with legal obligations.
5. Your Rights
Subject to applicable data protection laws, you are entitled to exercise the following rights in relation to the processing of your data:
– Right of Access: Request details and a copy of the personal data we hold about you.
– Right to Rectification: Request correction of inaccurate or incomplete personal information.
– Right to Erasure: Request the deletion of your personal data, subject to legal exceptions.
– Right to Restrict Processing: Request a limitation on the use of your data under certain circumstances.
– Right to Data Portability: Receive a copy of your data in a commonly used digital format and have it transferred to another controller, where technically feasible.
– Right to Object: Object to the processing of your personal data, in cases where we rely on legitimate interests or direct marketing purposes.
To exercise any of these rights, please contact us at [email protected].
6. Security Measures
We implement comprehensive technical and organizational safeguards to ensure the protection of your data. These measures include, but are not limited to, robust encryption protocols, role-based access controls, security monitoring, staff data protection training, and secure backup systems. While we strive to protect your data, no method of transmission over the internet is completely secure, and we encourage users to take personal precautions as well.
7. International Transfers
Some of our third-party service providers or data processors may be located outside your jurisdiction. Where personal data is transferred internationally, particularly outside the European Economic Area (EEA), we utilize appropriate legal safeguards, such as the European Commission’s Standard Contractual Clauses (SCCs) or similar mechanisms, to ensure equivalent data protection rights.
8. Data Retention
Your personal data will be retained only for as long as necessary to fulfill the purposes outlined in this Policy, including satisfying legal, contractual, or compliance obligations. In general:
– Usage Data is retained for 12–24 months.
– Account Data is retained for the lifetime of the account, plus up to 6 years after closure.
– Profile and Preference Data are retained for up to 24 months from last interaction.
– Communication Data is retained for 3 years.
– Technical and Transaction Data are retained for 6 years for tax and audit obligations.
Upon expiration of retention periods, data is securely deleted or anonymized.
9. Cookie Policy
modernmamahq.com uses cookies and similar technologies to enhance user experience, perform analytics, and deliver personalized content. Types of cookies used include:
– Essential Cookies: Necessary for the functioning of the Site (e.g., login and checkout).
– Functional Cookies: Support site personalization and user preferences.
– Analytics Cookies: Help us understand website usage and performance.
– Performance Cookies: Improve response times and user experience by caching content or monitoring script behavior.
10. Cookie Management and GDPR/CCPA Compliance
Upon visiting the website, users are presented with a cookie consent banner. You may choose to accept or reject non-essential cookies. Users may revise their cookie preferences at any time through the cookie settings utility available on the Site. We honor global privacy controls (GPC) signals and do not sell personal information as defined under the CCPA.
11. Children’s Privacy
modernmamahq.com is not intended for or directed at children under the age of 13. We do not knowingly collect personal data from anyone under 13. If we are informed or become aware that we have inadvertently collected data from a child below this age threshold, we will delete such information promptly. Parents or guardians who believe we may have collected such data should contact us at [email protected].
12. Policy Updates and Notifications
We may update this Privacy Policy from time to time to reflect changes in our practices, legal requirements, or technological advancements. Substantial changes will be communicated via notifications on modernmamahq.com or through email, where appropriate. Continued use of the Site constitutes acceptance of our updated Privacy Policy.
13. Contact Information
If you have questions, requests, or concerns related to this Privacy Policy or the processing of your personal data, please contact:
Modern Mama HQ
Email: [email protected]
Website: modernmamahq.com
We are committed to full compliance with privacy regulations and ensure that your data is handled with the highest degree of security and transparency. Please reach out to us should you have any privacy concerns or require further clarification regarding your rights and our data handling practices.